Quick Facts
- StockX Listings launched June 24, 2026, marking the first time the platform has allowed used or vintage items in its 10-year history.
- Sellers pay zero fees at launch and keep 100% of the sale price, compared to up to 15% fees on competing platforms.
- The feature uses AI-powered photo analysis trained on a decade of StockX proprietary data to generate listings in seconds.
StockX introduced used sneakers and vintage apparel to its marketplace on June 24, 2026, breaking from the new-only model it has maintained since its 2016 founding. The Detroit-based platform called the new product StockX Listings, and it is now live for a select group of sellers and all U.S.-based buyers on iOS.
The launch ends a 10-year restriction to brand-new or unused items and puts StockX in more direct competition with eBay, GOAT, Depop, Poshmark, Grailed, and Whatnot in the secondhand market.
How It Works
Sellers ship items directly to buyers, bypassing StockX’s traditional warehouse authentication step. Every seller must complete identity verification before listing. Payments are held in escrow until the carrier confirms delivery.
Buyers can purchase optional product verification on eligible items. StockX acknowledged the shift from its standard authentication flow but said the escrow model and identity checks preserve buyer trust.
The listing tool uses AI photo analysis and auto-matching technology built on 10 years of StockX marketplace data. The company says sellers can create a listing in seconds and receive automated pricing guidance based on both used and new product market data.
Zero Fees at Launch
Sellers keep 100% of the sale price during the launch period. StockX noted that competing platforms charge as much as 15% per transaction. The company did not announce when or whether fees would be introduced.
CEO Greg Schwartz said the expansion does not change the platform’s core principles. “When we started StockX, the idea was simple: create a marketplace built on trust, data and transparency. That core hasn’t changed, but we’ll now be able to provide our customers with a wider selection of the products they love,” Schwartz said.
Peter Curran, SVP and Head of Global Business Operations, described it as more than a feature update. “What we’ve built isn’t just a new feature, it’s a new business model, and one we’re genuinely excited to put in our customers’ hands,” Curran said.
A Three-Part Platform
StockX Listings is the third pillar of a restructured platform strategy. The company still operates its core StockX Verified marketplace for new authenticated products. It also announced StockX Live, a forthcoming live shopping experience set to launch this summer.
StockX Live will serve the platform’s more than 30 million unique monthly visitors with live auctions, including standard timed bidding, sudden death formats, pre-bidding, and max bidding, with most auctions starting at $1. Categories at launch include sneakers, apparel, collectibles, trading cards, and vintage fashion.
Ryan Larson, VP of Live at StockX, said the product gives sellers direct access to an already-engaged buyer base. “StockX Live will give our sellers something they’ve never had before: a direct line to millions of buyers who are already here, already engaged and already trust our platform,” Larson said.
Rollout and Retail
StockX Listings is currently available on iOS. Android support and a full U.S. seller rollout are planned for the coming months, with a global expansion to follow. Additional product categories beyond sneakers and apparel will be added.
The platform also reopened a permanent retail location in New York’s SoHo neighborhood at 237 Lafayette Street, its first permanent U.S. retail destination.
The moves place StockX inside a secondhand market that has grown increasingly competitive. GOAT and eBay have offered pre-owned sales since their early days. StockX is now entering that space with a zero-fee offer, AI listing tools, and a live commerce product, all simultaneously.
Read more: StockX expands with debut of used, vintage listings

